OverC
AvailableStart a project

(06)Case study · Web App

E-commerce · 2025

Kiln

A headless storefront with sub-second pages and a real-time 3D product configurator.

Client
Kiln Ceramics
Year
2025
Services
Headless Commerce, 3D Configurator, Brand Site
Stack
Next.js · Three.js · Shopify · Sanity · Vercel
All works
+38%Conversion rate
0.8sLargest contentful paint
−22%Return rate

(01)Challenge

A growing ceramics brand had outgrown its theme-based store: slow pages, no way to preview glazes, and a checkout that leaked customers on mobile.

(02)Approach

  1. 01

    Rebuilt the storefront headless on Next.js with edge-rendered product pages.

  2. 02

    Created a WebGL configurator that renders every glaze and size combination in real time.

  3. 03

    Streamlined checkout to three steps with wallet payments first on mobile.

(03)Outcome

Customers buy with confidence because they see exactly what arrives. Faster pages and better previews lifted conversion while cutting returns.

(04)Architecture

How it's built.

A simplified view of the production system, following a request from the client through to the data layer.

(→)Next case study

Formwise

An intelligent document pipeline that extracts, validates and routes invoices and contracts automatically.

(05)Contact

Let's buildyours next.

Tell us about your product, timeline and constraints. You’ll hear back from a senior engineer within one business day — with questions, not a sales deck.